:root {
  --ink: #15291f;
  --ink-soft: #385044;
  --canvas: #f4f6ef;
  --surface: #ffffff;
  --line: rgba(21, 41, 31, 0.18);
  --pear: #badb37;
  --pear-deep: #66812b;
  --orange: #de7047;
  --gold: #efbb43;
  --display: "Bricolage Grotesque", "Arial Narrow", sans-serif;
  --body: "Albert Sans", "Segoe UI", sans-serif;
  --max: 76rem;
  --measure: 65ch;
  --space-xs: 0.5rem;
  --space-sm: 0.75rem;
  --space-md: 1rem;
  --space-lg: 1.5rem;
  --space-xl: 2rem;
  --space-2xl: 3rem;
  --space-3xl: 4.5rem;
  --space-4xl: 7rem;
  --shadow-paper: 1.25rem 1.25rem 0 rgba(222, 112, 71, 0.9);
  --ease: cubic-bezier(0.16, 1, 0.3, 1);
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
  scroll-padding-top: 5rem;
}

body {
  margin: 0;
  overflow-x: hidden;
  color: var(--ink);
  background: var(--canvas);
  font-family: var(--body);
  font-size: 1rem;
  line-height: 1.6;
  font-kerning: normal;
}

img {
  display: block;
  max-width: 100%;
  height: auto;
}

a {
  color: inherit;
}

p,
h1,
h2,
h3,
ul,
ol {
  margin-top: 0;
}

h1,
h2,
h3 {
  font-family: var(--display);
  font-weight: 700;
  letter-spacing: -0.04em;
  line-height: 0.98;
  text-wrap: balance;
}

h1 {
  max-width: 11ch;
  margin-bottom: var(--space-lg);
  font-size: clamp(3rem, 7vw, 6rem);
}

h2 {
  margin-bottom: var(--space-lg);
  font-size: clamp(2.4rem, 5vw, 5rem);
}

h3 {
  margin-bottom: var(--space-sm);
  font-size: clamp(1.45rem, 2.5vw, 2.25rem);
}

::selection {
  color: var(--ink);
  background: var(--pear);
}

.shell {
  width: min(var(--max), calc(100% - 2rem));
  margin-inline: auto;
}

.skip-link {
  position: fixed;
  top: -6rem;
  left: 1rem;
  z-index: 100;
  padding: var(--space-sm) var(--space-md);
  color: var(--ink);
  background: var(--pear);
  font-weight: 800;
}

.skip-link:focus {
  top: 1rem;
}

.site-header {
  position: sticky;
  top: 0;
  z-index: 20;
  color: #fff;
  background: rgba(21, 41, 31, 0.96);
  border-bottom: 1px solid rgba(255, 255, 255, 0.14);
  backdrop-filter: blur(12px);
}

.header-inner {
  min-height: 4.5rem;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: var(--space-lg);
}

.brand {
  min-height: 2.75rem;
  display: inline-flex;
  align-items: center;
  gap: var(--space-sm);
  min-width: 0;
  color: #fff;
  font-family: var(--display);
  font-weight: 700;
  text-decoration: none;
}

.brand img {
  width: 2.25rem;
  height: 2.25rem;
  flex: 0 0 auto;
}

.nav {
  display: flex;
  align-items: center;
  gap: clamp(1rem, 2.5vw, 2rem);
  font-size: 0.875rem;
  font-weight: 700;
}

.nav a {
  min-height: 2.75rem;
  display: inline-flex;
  align-items: center;
  color: rgba(255, 255, 255, 0.78);
  text-decoration: none;
}

.nav a:hover,
.nav a:focus-visible {
  color: var(--pear);
}

.button {
  min-width: 0;
  min-height: 3rem;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  padding: 0.25rem 1.25rem;
  color: var(--ink);
  background: var(--pear);
  border: 1px solid var(--pear);
  border-radius: 0;
  font-weight: 800;
  line-height: 1.2;
  text-align: center;
  text-decoration: none;
  white-space: normal;
  transition:
    transform 180ms var(--ease),
    background 180ms var(--ease),
    box-shadow 180ms var(--ease);
}

.button:hover {
  background: #d2ec56;
  box-shadow: 0.4rem 0.4rem 0 var(--orange);
  transform: translate(-0.2rem, -0.2rem);
}

.button.secondary {
  color: #fff;
  background: transparent;
  border-color: rgba(255, 255, 255, 0.6);
}

.button.secondary:hover {
  color: var(--ink);
  background: #fff;
  box-shadow: none;
}

.button.compact {
  min-height: 2.75rem;
  padding-inline: 1rem;
}

.eyebrow {
  margin-bottom: var(--space-md);
  color: var(--gold);
  font-size: 0.78rem;
  font-weight: 800;
  letter-spacing: 0.11em;
  text-transform: uppercase;
}

.proof-section .eyebrow,
.zones-section .eyebrow,
.files-section .eyebrow {
  color: var(--ink);
}

.lede {
  max-width: 48ch;
  margin-bottom: var(--space-xl);
  color: rgba(255, 255, 255, 0.78);
  font-size: 1.125rem;
}

.hero {
  position: relative;
  overflow: hidden;
  color: #fff;
  background: var(--ink);
}

.hero::after {
  position: absolute;
  top: 0;
  right: 1.5rem;
  width: 2px;
  height: 88%;
  content: "";
  background: var(--orange);
}

.hero-grid {
  min-height: 42rem;
  display: grid;
  grid-template-columns: minmax(0, 0.9fr) minmax(22rem, 0.95fr);
  gap: clamp(3rem, 8vw, 8rem);
  align-items: center;
  padding-block: clamp(4.5rem, 10vw, 8rem);
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: var(--space-sm);
}

.trust-line {
  margin: var(--space-lg) 0 0;
  color: rgba(255, 255, 255, 0.64);
  font-size: 0.84rem;
  font-weight: 700;
}

.hero-art {
  position: relative;
  width: min(100%, 34rem);
  justify-self: end;
}

.hero-art img {
  width: 100%;
  background: #fff;
  box-shadow: var(--shadow-paper);
  transform: rotate(2deg);
}

.hero-art::before {
  position: absolute;
  right: -1rem;
  bottom: -2.25rem;
  z-index: 2;
  content: "REAL PRODUCT ARTWORK";
  color: var(--gold);
  font-size: 0.7rem;
  font-weight: 800;
  letter-spacing: 0.1em;
}

.proof-section,
.zones-section,
.files-section,
.method-section,
.related-section {
  padding-block: clamp(var(--space-3xl), 10vw, var(--space-4xl));
}

.proof-grid {
  display: grid;
  grid-template-columns: minmax(0, 1.2fr) minmax(17rem, 0.72fr);
  gap: clamp(2.5rem, 7vw, 7rem);
  align-items: center;
}

.proof-image {
  position: relative;
}

.proof-image img {
  width: 100%;
  box-shadow: 0.85rem 0.85rem 0 rgba(21, 41, 31, 0.12);
}

.proof-image::before {
  position: absolute;
  top: 0;
  left: -2.25rem;
  height: 100%;
  display: flex;
  align-items: center;
  color: var(--orange);
  content: "REAL PRODUCT ARTWORK";
  font-size: 0.72rem;
  font-weight: 800;
  letter-spacing: 0.12em;
  writing-mode: vertical-rl;
  transform: rotate(180deg);
}

.proof-copy h2 {
  max-width: 10ch;
}

.proof-copy p {
  max-width: 33ch;
  color: var(--ink-soft);
  font-size: 1.125rem;
}

.text-link {
  min-height: 2.75rem;
  display: inline-flex;
  align-items: center;
  color: #5b7427;
  font-weight: 800;
  text-underline-offset: 0.35rem;
}

.method-section .text-link {
  color: var(--pear);
}

.zones-section {
  background: #fff;
}

.zones-heading {
  position: relative;
  max-width: 56rem;
  margin: 0 auto var(--space-3xl);
  padding-left: clamp(5rem, 13vw, 10rem);
}

.zones-heading::before {
  position: absolute;
  top: -1.2rem;
  left: 0;
  color: var(--gold);
  content: "5";
  font-family: var(--display);
  font-size: clamp(6rem, 14vw, 11rem);
  font-weight: 700;
  line-height: 0.8;
}

.zones-heading h2 {
  max-width: 12ch;
}

.zones-heading p {
  max-width: 48ch;
  color: var(--ink-soft);
  font-size: 1.1rem;
}

.zone-grid {
  display: grid;
  grid-template-columns: minmax(19rem, 1fr) minmax(18rem, 0.85fr);
  gap: clamp(2.5rem, 6vw, 6rem);
  align-items: center;
}

.zone-grid img {
  width: 100%;
  transform: rotate(-1deg);
}

.zone-list {
  display: grid;
  gap: 0;
  margin: 0;
  padding: 0;
  list-style: none;
  counter-reset: zones;
}

.zone-list li {
  position: relative;
  padding: 1.15rem 0 1.15rem 3.75rem;
  border-top: 1px solid var(--line);
  counter-increment: zones;
}

.zone-list li:last-child {
  border-bottom: 1px solid var(--line);
}

.zone-list li::before {
  position: absolute;
  top: 1.15rem;
  left: 0;
  width: 2.25rem;
  height: 2.25rem;
  display: grid;
  place-items: center;
  content: counter(zones);
  border: 1px solid var(--pear-deep);
  border-radius: 50%;
  font-family: var(--display);
  font-weight: 700;
}

.zone-list strong {
  display: block;
  margin-bottom: 0.15rem;
  font-family: var(--display);
  font-size: 1.15rem;
}

.zone-list span {
  color: var(--ink-soft);
}

.method-section {
  position: relative;
  color: #fff;
  background: var(--ink);
}

.method-grid {
  display: grid;
  grid-template-columns: minmax(18rem, 0.75fr) minmax(22rem, 1.1fr);
  gap: clamp(2.5rem, 8vw, 8rem);
  align-items: center;
}

.method-copy h2 {
  max-width: 9ch;
}

.method-copy ol {
  display: grid;
  gap: var(--space-md);
  margin: var(--space-xl) 0;
  padding: 0;
  list-style: none;
  counter-reset: method;
}

.method-copy li {
  display: grid;
  grid-template-columns: 2.25rem 1fr;
  gap: var(--space-sm);
  align-items: baseline;
  counter-increment: method;
}

.method-copy li::before {
  color: var(--pear);
  content: counter(method) ".";
  font-family: var(--display);
  font-size: 1.65rem;
  font-weight: 700;
}

.method-art img {
  width: 100%;
  border: 0.75rem solid #fff;
}

.files-section {
  padding-block: 0;
}

.files-grid {
  display: grid;
  grid-template-columns: minmax(18rem, 0.78fr) minmax(22rem, 1.22fr);
  min-height: 38rem;
}

.files-copy {
  display: flex;
  flex-direction: column;
  justify-content: center;
  padding: clamp(2.5rem, 7vw, 6rem);
  background: var(--pear);
}

.files-copy h2 {
  max-width: 8ch;
}

.file-list {
  display: grid;
  gap: 0;
  margin: var(--space-lg) 0 0;
  padding: 0;
  list-style: none;
  counter-reset: files;
}

.file-list li {
  display: grid;
  grid-template-columns: 4rem 1fr;
  gap: var(--space-md);
  align-items: center;
  padding-block: var(--space-lg);
  border-top: 1px solid rgba(21, 41, 31, 0.45);
  counter-increment: files;
  font-size: 1.25rem;
}

.file-list li::before {
  content: "0" counter(files);
  font-family: var(--display);
  font-size: 2rem;
  font-weight: 700;
}

.files-art {
  display: grid;
  grid-template-columns: minmax(0, 1fr);
  align-content: center;
  padding: clamp(2.5rem, 7vw, 6rem);
  background: #fff;
}

.files-art img {
  width: min(100%, 30rem);
  margin-inline: auto;
}

.files-note {
  max-width: 34rem;
  margin: var(--space-xl) auto 0;
  color: var(--ink-soft);
}

.cta-section {
  position: relative;
  overflow: hidden;
  color: #fff;
  background: var(--ink);
}

.cta-grid {
  min-height: 34rem;
  display: grid;
  grid-template-columns: minmax(17rem, 0.65fr) minmax(20rem, 1fr);
  gap: clamp(2.5rem, 8vw, 8rem);
  align-items: center;
  padding-block: clamp(var(--space-3xl), 9vw, var(--space-4xl));
}

.cta-art {
  align-self: stretch;
  display: grid;
  align-items: center;
}

.cta-art img {
  width: min(100%, 24rem);
  transform: rotate(-4deg) translateX(-1.5rem);
}

.cta-copy h2 {
  max-width: 9ch;
}

.cta-copy p {
  max-width: 40ch;
  color: rgba(255, 255, 255, 0.75);
  font-size: 1.1rem;
}

.breadcrumbs {
  display: flex;
  flex-wrap: wrap;
  gap: var(--space-xs);
  margin: 0 0 var(--space-2xl);
  padding: 0;
  color: rgba(255, 255, 255, 0.68);
  font-size: 0.82rem;
  list-style: none;
}

.breadcrumbs a {
  min-height: 2.75rem;
  display: inline-flex;
  align-items: center;
  padding-inline: 0.2rem;
  text-underline-offset: 0.25rem;
}

.article-hero {
  color: #fff;
  background: var(--ink);
  padding-block: clamp(var(--space-3xl), 8vw, var(--space-4xl));
}

.article-hero h1 {
  max-width: 13ch;
}

.article-hero .lede {
  max-width: 54ch;
}

.article-body {
  padding-block: clamp(var(--space-3xl), 9vw, var(--space-4xl));
}

.article-grid {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(16rem, 0.38fr);
  gap: clamp(2.5rem, 7vw, 7rem);
  align-items: start;
}

.article-content {
  max-width: var(--measure);
}

.article-content h2 {
  margin-top: var(--space-3xl);
  font-size: clamp(2rem, 4vw, 3.5rem);
}

.article-content h2:first-child {
  margin-top: 0;
}

.article-content p,
.article-content li {
  color: var(--ink-soft);
}

.article-content li + li {
  margin-top: var(--space-sm);
}

.article-aside {
  position: sticky;
  top: 6.5rem;
  padding: var(--space-xl);
  color: #fff;
  background: var(--ink);
  box-shadow: 0.75rem 0.75rem 0 var(--pear);
}

.article-aside h2 {
  margin-bottom: var(--space-md);
  font-size: 2rem;
}

.article-aside p {
  color: rgba(255, 255, 255, 0.75);
}

.example-sheet {
  display: grid;
  grid-template-columns: minmax(0, 1.2fr) minmax(0, 0.8fr);
  gap: var(--space-xl);
  margin-block: var(--space-2xl);
  padding: clamp(var(--space-xl), 5vw, var(--space-2xl));
  background: #fff;
  border: 1px solid var(--line);
  box-shadow: 0.65rem 0.65rem 0 rgba(222, 112, 71, 0.7);
}

.example-sheet h3 {
  font-size: 1.4rem;
}

.example-list {
  margin: 0;
  padding: 0;
  list-style: none;
}

.example-list li {
  position: relative;
  padding: 0.45rem 0 0.45rem 1.75rem;
  border-bottom: 1px dotted rgba(21, 41, 31, 0.3);
}

.example-list li::before {
  position: absolute;
  top: 0.72rem;
  left: 0;
  width: 0.8rem;
  height: 0.8rem;
  content: "";
  border: 1px solid var(--ink);
}

.priority-box {
  padding: var(--space-lg);
  background: var(--canvas);
  border-top: 0.35rem solid var(--pear);
}

.priority-box ol {
  padding-left: 1.25rem;
}

.guides-hero {
  padding-block: clamp(var(--space-3xl), 9vw, var(--space-4xl));
  color: #fff;
  background: var(--ink);
}

.guides-hero h1 {
  max-width: 10ch;
}

.guide-list {
  display: grid;
  gap: 0;
  padding-block: clamp(var(--space-3xl), 9vw, var(--space-4xl));
}

.guide-row {
  display: grid;
  grid-template-columns: 4rem minmax(0, 1fr) auto;
  gap: var(--space-xl);
  align-items: center;
  padding-block: var(--space-xl);
  border-top: 1px solid var(--line);
  text-decoration: none;
}

.guide-row:last-child {
  border-bottom: 1px solid var(--line);
}

.guide-number {
  color: var(--orange);
  font-family: var(--display);
  font-size: 2rem;
  font-weight: 700;
}

.guide-row h2 {
  margin: 0 0 var(--space-xs);
  font-size: clamp(1.8rem, 4vw, 3rem);
}

.guide-row p {
  max-width: 52ch;
  margin: 0;
  color: var(--ink-soft);
}

.guide-arrow {
  color: var(--pear-deep);
  font-size: 2rem;
  transition: transform 180ms var(--ease);
}

.guide-row:hover .guide-arrow {
  transform: translateX(0.4rem);
}

.site-footer {
  padding-block: var(--space-xl);
  color: #fff;
  background: var(--ink);
}

.footer-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: var(--space-xl);
}

.footer-inner p {
  max-width: 52ch;
  margin: 0;
  color: rgba(255, 255, 255, 0.64);
  font-size: 0.82rem;
  text-align: right;
}

:focus-visible {
  outline: 3px solid var(--gold);
  outline-offset: 4px;
}

@media (max-width: 60rem) {
  .hero-grid,
  .proof-grid,
  .zone-grid,
  .method-grid,
  .files-grid,
  .cta-grid,
  .article-grid {
    grid-template-columns: minmax(0, 1fr);
  }

  .hero-grid > *,
  .proof-grid > *,
  .zone-grid > *,
  .method-grid > *,
  .files-grid > *,
  .cta-grid > *,
  .article-grid > * {
    min-width: 0;
  }

  .hero-grid {
    min-height: 0;
  }

  .hero-art {
    justify-self: start;
    width: min(84vw, 32rem);
  }

  .proof-image::before {
    display: none;
  }

  .files-copy,
  .files-art {
    padding: clamp(2.5rem, 8vw, 5rem);
  }

  .article-aside {
    position: static;
    max-width: 38rem;
  }
}

@media (max-width: 44rem) {
  .header-inner {
    min-height: 4rem;
  }

  .brand span {
    max-width: 11ch;
    line-height: 1;
  }

  .nav a:not(.button) {
    display: none;
  }

  .hero::after {
    right: 0.5rem;
  }

  .hero-actions {
    align-items: stretch;
    flex-direction: column;
  }

  .button {
    width: 100%;
  }

  .zones-heading {
    padding-left: 0;
    padding-top: 6rem;
  }

  .zones-heading::before {
    top: 0;
  }

  .example-sheet {
    grid-template-columns: 1fr;
  }

  .guide-row {
    grid-template-columns: 2.5rem 1fr;
    gap: var(--space-md);
  }

  .guide-arrow {
    display: none;
  }

  .footer-inner {
    align-items: flex-start;
    flex-direction: column;
  }

  .footer-inner p {
    text-align: left;
  }
}

@media (pointer: coarse) {
  .nav a,
  .text-link,
  .guide-row {
    min-height: 2.75rem;
  }
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  *,
  *::before,
  *::after {
    scroll-behavior: auto !important;
    transition-duration: 0.01ms !important;
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
  }
}

@media print {
  .site-header,
  .site-footer,
  .button {
    display: none;
  }

  body {
    color: #000;
    background: #fff;
  }
}